Research, community and insight

Turn what verified members say into decisions you can defend.

One platform to run studies, host focus groups and communities, see what members say about your products and your competitors, and place offers or work. You pay only for completed, verified actions.

Study overview
412Completes
87Screen-outs
69%Quota filled
Complete412
Screen-out87
Quota full23
Illustration with sample data.

Connects to the survey tools and research marketplaces you already use, through standard redirects and signed callbacks.

See how we connect →

PureSpectrumYour own survey toolOther marketplaces
Why Instuly

Built around verified outcomes

Pay for verified actionsCharges apply to completes that pass validation, not to clicks.
Every study reviewedWe check each study before any member sees it.
Signed outcome callbacksResults come from your survey platform, not from the member.
Privacy built inSmall groups are folded and quotes carry no identity.
Review insights

See what members say about your products, and your competitors

Members review everyday products, add pictures of how they use them and comment on each other. You request the view you need: ratings over time, what people praise and criticise, anonymous quotes and the pictures members chose to share.

  • Side-by-side comparison with named competitors
  • Approved by our team, for a set period
  • Nothing shown until there are enough reviews

Explore review insights

Product comparison
Your product4.3 ★
Competitor A3.9 ★
Competitor B4.1 ★
Illustration with sample data.
Marketplaces

Ready to work with the big research marketplaces

Marketplaces such as PureSpectrum connect buyers who need completes with suppliers who provide respondents. Instuly is built to take part in that model: a signed entry link in, a clear outcome out, and a server-to-server callback in between.

We are open to integration conversations with marketplaces, panels and survey platforms, and we test properly before any live traffic.

Talk about connecting

The connection, in short

  • 1 Member is sent to the survey through a signed entry link
  • 2 The survey platform reports complete, screen-out, quota-full or terminate
  • 3 We validate the result and record the outcome
  • 4 You pay for validated completes only
How it works

From brief to results in four steps

Register

Tell us about your organisation. We review every request before approving an account.

Set up your project

Choose the audience, quota and link, or set up a focus group, community or insight request.

Launch after review

Everything is reviewed before it reaches members.

Track and export

Follow progress live, adjust, and export your results.

Data quality and privacy

Built so you can trust what comes back

Quality and privacy controls are part of the platform, not an add-on.

Read about data quality and privacy

  • Completion signals you can verifyOutcomes are returned through a signed callback from your survey tool.
  • Studies reviewed before launchWe check each study before any member sees it.
  • Small groups are protectedAudience reports fold groups under five people together, and text insights need enough members before anything is shown.
  • Quotes without identityInsights show wording from distinct members with contact details and links removed.
  • Consent for group researchMembers opt in to focus groups and communities and see the terms first.
FAQ

Common questions

How does Instuly pricing work?

Pricing is based on completed, verified actions. You fund your account, and charges apply only when a completion is confirmed. Rates depend on audience and study length, so contact us for a quote.

Is there a setup fee?

No setup fee is charged. Register, get approved, fund your balance and launch.

Can I send respondents to my own survey tool?

Yes. You supply a survey link, and your tool sends a completion, screen-out or quota-full signal back so you only pay for valid completes.

Do you work with research marketplaces?

We are built to connect to marketplaces such as PureSpectrum using standard redirects and signed callbacks, and we welcome integration conversations. No signed partnership is announced yet.

How do I access my account?

Log in or register at clients.instuly.com. Research studies, focus groups and community projects are managed at business.instuly.com/research.

Ready to hear from verified members?

Tell us what you need to learn and we will reply with options and a quote.

Talk to our team
Contact

Tell us what you need to learn

Share your audience, geography, sample size and timeline. We reply with options and a quote.

Already a customer? Log in at clients.instuly.com.

Thank you. We will be in touch shortly.